Category: Analytics
General topics related to data, analysis, and analytics.
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Don’t Fall for the Correlation Trap
Correlation does not imply causation; many analysts erroneously conflate the two. Collaboration between data analysts and customers, who possess domain expertise, is crucial for accurate conclusions. Employing an inductive approach allows for clearer identification of causation, improving efficiency and outcomes in analytics. This balance enhances the analysis process and results.
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Redefine Analytics with Advanata
Everyone should be using data analytics to help solve their business challenges. To help overcome difficulties in adopting data analytics Advanata reduces complexity through the use of a business problem framework, involves customers through the use of the inductive approach, and generates actionable outputs using the data effectiveness methodology.
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Cut Complexity with the Inductive Approach
Traditional analytics often struggles with speed and cost due to excessive data focus and insufficient use of domain knowledge. Advanata employs an Inductive approach that leverages this knowledge to define business problems and thus craft actionable solutions, aligning with customer needs for better outcomes and efficiency.
Advanata 